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	<title>Comments on: Copywriting Tips for Beginners #3</title>
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		<title>By: greg@pet insurance comparison</title>
		<link>http://www.ez-biz.com/copywriting-tips-for-beginners-3.htm/comment-page-1#comment-1726</link>
		<dc:creator>greg@pet insurance comparison</dc:creator>
		<pubDate>Sat, 10 Jan 2009 07:46:37 +0000</pubDate>
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		<description>Thanks for the copywriting tips.  The writing is something that I&#039;ve always struggled with.  I found another site called copyblogger that has some really good articles too.</description>
		<content:encoded><![CDATA[<p>Thanks for the copywriting tips.  The writing is something that I&#8217;ve always struggled with.  I found another site called copyblogger that has some really good articles too.</p>
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		<title>By: kouji@thanksgiving haiku poems</title>
		<link>http://www.ez-biz.com/copywriting-tips-for-beginners-3.htm/comment-page-1#comment-407</link>
		<dc:creator>kouji@thanksgiving haiku poems</dc:creator>
		<pubDate>Tue, 11 Nov 2008 12:37:49 +0000</pubDate>
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		<description>this is quite true.  When I&#039;m reading marketing material, I want to know right away what the product can do for me.  After all, if the product isn&#039;t really going to provide what I want, then it would be better for me if I just moved on to the next product.  Also, if the benefit is buried beneath layers of unimportant information, then I probably won&#039;t be able to take the time to go through the entire thing, so the benefits may very well be lost on me.</description>
		<content:encoded><![CDATA[<p>this is quite true.  When I&#8217;m reading marketing material, I want to know right away what the product can do for me.  After all, if the product isn&#8217;t really going to provide what I want, then it would be better for me if I just moved on to the next product.  Also, if the benefit is buried beneath layers of unimportant information, then I probably won&#8217;t be able to take the time to go through the entire thing, so the benefits may very well be lost on me.</p>
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